The Rajasthan Exports Promotion Council is working with FORTI to explore export opportunities in East Africa

Rajasthan’s exports increased by 36% from around Rs. 49,000 crore in 2020-21 to Rs. 72,000 crore in 2021-22, but the state’s contribution to the country’s share improved slightly from 2.28% to 2.29% . Its position in the pecking order among states improved two notches, from 13th to 11th.

Although the data does not capture indirect exports, such as state-based manufacturers supplying exporters based in Delhi, Mumbai, Gujarat and other places, the state government believes there is much room for improvement in the situation. Initiatives undertaken over the past 18 months include the launch of the Be Exporters campaign, the establishment of the Rajasthan Exports Promotion Council (REPC) and the identification of potential products.

Now REPC has partnered with the Federation of Rajasthan Trade and Industry (FORTI) to expand the export basket. FORTI takes a business delegation of 150 entrepreneurs to Kenya, which has enormous export potential.

Rajiv Arora, Chairman of REPC and Rajasthan Small Industries Corporation, said: “Developing new markets is an important way to boost exports. When FORTI approached us with a request for strategic support, we immediately agreed. East African countries including Kenya offer many opportunities for our business people in the state. This will be a win-win for everyone – FORTI, REPC and the people of the state.”

He said the state Department of Industry has issued import-export codes to 10,000 contractors as part of the “Be Exporters” initiative. “We have helped manufacturers understand the processes they need to become exporters and now it is our duty to help them find new markets. That’s why we’ve teamed up with FORTI,” added Arora.

Suresh Agarwal, President of FORTI, said of the delegation that will be in Kenya from July 5-7, 2023 for the Indo-East Africa Expo, “Keyna relies on imports for 70% of its needs.” It is a very friendly one country and there are many Rajasthanis. It is a great opportunity for businessmen in Rajasthan.”

He said the delegation’s visit was planned so that they could explore various business and trade opportunities in Kenya and other East African countries there.

Related Articles

Back to top button