The establishment of its first European branch by Shandong Port Group Co., Ltd (SPG), one of China’s leading port operators, was warmly welcomed here.
“Welcome to Rotterdam,” said Anita van der Laan, a senior manager at the Port of Rotterdam Authority, while speaking at the recent opening ceremony of SPG’s first European branch.
She described the opening of SPG’s first European branch as “an important milestone in the history of our port”.
Headquartered in Qingdao, east China’s Shandong Province, SPG operates four major ports in China: Qingdao Port, Rizhao Port, Yantai Port and Bohai Bay Port.
With 337 container routes and 84 intermodal sea-rail train connections, the port group maintains connections to over 180 countries and regions worldwide.
SPG’s investment in Rotterdam would bring economic benefits to the region and also strengthen China-Europe ties, van der Laan said, adding, “I am confident that our relationship will thrive and prosper.”
Wilbert Lek, Managing Director of Rotterdam Partners, an investment and advertising agency of the City of Rotterdam, welcomed SPG together with van der Laan.
The Chinese company’s ports and Rotterdam have “a lot in common,” he said, highlighting possible areas of cooperation such as energy transition, reducing carbon footprint and promoting a circular economy.
By working together, they want to “create a better world for our future and for our children,” he said.
In an exclusive interview with Xinhua, SPG Chairman Huo Gaoyuan explained that his company chose Rotterdam as the location for its first European office because of the many advantages the city has to offer.
In February, SPG opened its first overseas office in Singapore.
Jasper Eggebeen, senior manager for supply chain solutions at the Holland International Distribution Council, also congratulated SPG on the establishment of its first European office.
Eggebeen said his organization is keen to work with SPG to help more Chinese companies build their European supply chains.