PM Relocations is targeting robust growth after growing over 80% for two consecutive years

Aakanksha Bhargava, CEO (PMR) said that PMR is a global moving brand which is now also a 200 crore company making it one of the fastest growing moving brands from India to reach this milestone especially after the numerous Post-pandemic challenges and obstacles. “Our goal is to become a $500 billion company in the next two years. We have grown significantly with a steady and promising growth rate. This year alone we’re at strong EBITDA of over 18%,” she said.

Over the past year, we have accelerated our domestic presence within the country by expanding infrastructure in Mumbai, Bangalore and Kolkata. The Pan-Indian expansion was a strategic move to upgrade the overall infrastructure both in terms of physical space and technological and security upgrades to meet the growing demand for warehousing and storage services in different regions. PMR is a bootstrap organization that grew out of profit and debt.

She added: “Right now we are a team of over 600 people and by the end of this fiscal year we aim to increase the team size by 20%. The talent we wish to hire will be part of our online moving business and growth team. Others are spread across functions such as marketing, growth, customer service, and online and offline sales for our various umbrella brands such as PMRGO, PMR Logistics, Relo+, PetGo, Artistics, Baggage+ and Store+.”

Going forward, Bhargava said PMR will focus on expanding online presence, leveraging customer experiences to establish a foothold for ancillary services, and further upgrading to technology infrastructure solutions. “Over the past 3 years we have noticed that many of our clients are slowly moving online for hassle-free moving solutions. India is a country where the client base was very price sensitive but now they are slowly looking for quality and hassle free moving solutions. Therefore, to improve the overall customer experience when interacting with the brand, we will soon be launching our redesigned website as well as a new mobile application that will allow them to reach us. We’re eyeing almost 15,000 based on the new launch alone,” she said.

Referring to the international plan, Aakanksha explained that the company is in the process of developing key SOP playbooks for various departments that will help us replicate our overall strategy across regions, states and countries while maintaining the company’s ethos and DNA to maintain. PMR currently manages international relocations through its partners abroad. Bhargava added, “From a global shift perspective, I think the next three years will be very crucial for PMR. Our goal is to build a highly scalable company while focusing on the development and growth of our people. Once things are in order, we intend to do everything we can to enter the larger global markets, which will account for almost 80 percent of our growth going forward.”

Previously, PMR transitioned and launched various sub-brands as part of its service line expansion to overcome the impact of the post-pandemic on the industry. Bhargava said we are looking to break country-specific online leads from currently around 6,000 leads and increase to 15,000 by the end of this fiscal year. Our offline sales account for 90 percent of revenue, while online sales account for 10 percent of revenue, and that share is expected to increase to 25 percent by the end of this year. We also want to increase our focus on our diverse CSR initiatives and become a workplace of choice for employees in our industry.

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